Hakansson, Hakan,  1947- , <br/><br/>
Rethinking marketing :  developing a new understanding of markets / 
Hakan Hakansson with Debbie Harrison, Alexandra Waluszewski. 
 - x, 281 páginas :  ilustraciones 
<br/><br/> ´This book is the result of the seminar that was held in May 2003 in Oslo.´ 
<br/><br/>Incluye bibliografía. 
<br/><br/><label>ISBN: </label>0470021470 9780470021477 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mercadeo.--Congresos, conferencias, etc.
<br/><br/><label>Dewey Class. No.: </label>658.8  / H155r 2004