TY - ADVS AU - Clark,Matt AU - Deege,Robert AU - Hopewell,Lara D. AU - Torgeson,Igor TI - The reasonably-priced world of marketing T2 - Standard Deviants school SN - 1596260734 U1 - 658.8 PY - 2005///], c2001 CY - [Falls Church, Va.], [Camarillo, CA] PB - Cerebellum, Goldhil Educational [distributor] KW - Consumidores KW - Mercadeo KW - Persuasión (Psicología) KW - Publicidad KW - Ventas N1 - dvd 1. Basics -- dvd 2. Persuasion -- dvd 3. Target consumers; Editor, Reem Mishal; Standard Deviants Academic Team N2 - Discusses marketing topics including generating sales, mission statements, creating a marketing plan, advertising and public relations, and the four P´s of marketing: product, price, place, and promotion ER -