Hanna, Nessim, <br/><br/>
Consumer behavior :  an applied approach / 
Nessim Hanna, Richard Wozniak, Margaret Hanna. 
 - 3rd ed. 
 - xxxi, 605 páginas :  ilustraciones, tablas 
<br/><br/><label>ISBN: </label>0757560342 9780757560347 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Comportamiento del consumidor.<br/>Mercadeo.
<br/><br/><label>Dewey Class. No.: </label>658.8342  / H243c 2009