Shoemaker, Stowe, <br/><br/>
Marketing essentials in hospitality and tourism :  Foundations and practices / 
Robert C. Lewis ... [et al.]. 
 - xxv, 611 páginas :  ilustraciones (principalmente a color), mapas 
<br/><br/><label>ISBN: </label>0131708279 9780131708273 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mercadeo.
<br/><br/><label>Dewey Class. No.: </label>658.8  / S559m 2007