Lucas, Gavin,  1975- , <br/><br/>
Guerrilla advertising :  unconventional brand communication / 
written by Gavin Lucas ; art direction by Michael Dorrian. 
 - 187 páginas :  ilustraciones ;  30 cm. 
<br/><br/>Street propaganda -- Site-specific media -- Sneaky manoeuvres -- Stunts -- Multi-fronted attack. 
<br/><br/><label>ISBN: </label>1856694704 9781856694704 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Campañas publicitarias.<br/>Publicidad.
<br/><br/><label>Dewey Class. No.: </label>659.113  / L933g 2006