TY  - BOOK
AU  - Rudd,Jill E
AU  - Lawson,Diana R.
TI  - Communicating in global business negotiations: a geocentric approach 
SN  - 1412916585
U1  - 658.4052 
PY  - 2007///
CY  - Los Angeles
PB  - Sage
KW  - Comunicación en administración
KW  - Comunicación intercultural
N1  - Incluye bibliografía; Introduction -- A geocentric perspective -- A geocentric negotiation process -- The influence of cultural goals & values -- Communication profile : characteristics, behaviors, & skills -- The role of intercultural communication competency in global business negotiations -- The international business context -- Alternative dispute resolution -- A practitioner perspective -- Conclusion
UR  - http://www.loc.gov/catdir/toc/ecip072/2006031958.html
ER  -