Communicating in global business negotiations : a geocentric approach /
Jill E. Rudd, Diana R. Lawson.
- xi, 276 páginas
Incluye bibliografía.
Introduction -- A geocentric perspective -- A geocentric negotiation process -- The influence of cultural goals & values -- Communication profile : characteristics, behaviors, & skills -- The role of intercultural communication competency in global business negotiations -- The international business context -- Alternative dispute resolution -- A practitioner perspective -- Conclusion.
1412916585 9781412916585
Comunicación en administración. Comunicación intercultural.