TY  - ADVS
AU  - Bedwell,Steve
AU  - Bourne,Shane
AU  - Busgang,Howard
AU  - Wilson,David
TI  - Mad for ads
U1  - 659.143 
PY  - 2005///]
CY  - Kelowna, BC, Carson City, NV
PB  - distributed by Filmwest Associates
KW  - Publicidad por televisión
N1  - This disc is a recorded DVD and may not play on all DVD players or drives; The ad man always rings twice (27 min.) -- The idea (23 min.); (Part 2) Director: David Wilson ; writers: Steve Bedwell, Shane Bourne; Presentador: Howard Busgang (part 1) ; Shane Bourne (part 2)
N2  - The ad man always rings twice (part 1) : Muestra los comerciales que utilizan los elementos del misterio y del suspenso para mantener espectadores enganchados hasta que el producto se demuestra en los momentos finales. The idea (part 2) Los mejores agentes y los directores del mundo no pueden hacer un anuncio acertado si carece un concepto sólido; The ad man always rings twice (part 1) shows commercials that use the elements of mystery and suspense to keep viewers hooked until the product being touted is shown in the final moments. The idea (part 2) maintains that even the world´s best actors and directors cannot make a successful commercial if it lacks a solid concept
ER  -