Identity designed : the definitive guide to visual branding / David Airey.
Tipo de material:
TextoIdioma: Inglés Editor: Beverly, Massacusetts : Rockport Publishers, 2019Fecha de copyright: ©2019Descripción: 287 páginas : ilustraciones a color ; 26 cmTipo de contenido: - texto
- sin mediación
- volumen
- 9781631595943
- 1631595946
- ID
- 658.827 A298i 2019
| Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Estado | Fecha de vencimiento | Código de barras | Reserva de ítems | |
|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca Central | Colección General | 658.827 A298i 2019 (Navegar estantería(Abre debajo)) | Disponible | 33409003121724 |
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| 658.827 A111r 2012 Relevancia de la marca : hacer a los competidores irrelevantes / | 658.827 A124b 2010 Brand-driven Innovation : strategies for development and design / | 658.827 A221b 2008 BrandDigital : simple ways top brands succeed in the digital world / | 658.827 A298i 2019 Identity designed : the definitive guide to visual branding / | 658.827 A561d 2002 Designing online identities : successful graphic strategies for brands on the Web / [Clay Andres]. | 658.827 A596b 2004 Brand America : the mother of all brands / | 658.827 B456d 2019 Disruptive branding : how to win in times of change / |
Incluye índice.
"Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding. Written by best-selling writer and renowned designer David Airey, Identity Designed formalizes the process and the benefits of brand identity design and includes a substantial collection of high-caliber projects from a variety of the world's most talented design studios. You'll see the history and importance of branding, a contemporary assessment of best practices, and how there's always more than one way to exceed client expectations. You'll also learn a range of methods for conducting research, defining strategy, generating ideas, developing touchpoints, implementing style guides, and futureproofing your designs. Each identity case study is followed by a recap of key points."--Amazon.com.
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