Managing innovation driven companies : approaches in practice / edited by Hugo Tschirky ... [et al.].
Tipo de material: TextoEditor: New York : Palgrave Macmillan, 2011Descripción: xx, 279 páginas : ilustraciones ; 23 cmTipo de contenido:- texto
- no mediado
- volumen
- 0230245900
- 9780230245907
- 658.4063 M266a 2011
Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Copia número | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | |
---|---|---|---|---|---|---|---|---|---|---|
Reserva Libro | Biblioteca Central | Reserva Colección General | 658.4063 M266a 2011 (Navegar estantería(Abre debajo)) | Disponible | GEN | 33409002831380 | ||||
Libro | Biblioteca Central | Colección General | 658.4063 M266a 2011 (Navegar estantería(Abre debajo)) | c. 2 | Disponible | GEN | 33409002921892 | |||
Libro | Biblioteca Central | Colección General | 658.4063 M266a 2011 (Navegar estantería(Abre debajo)) | c. 3 | Disponible | GEN | 33409002921884 |
Incluye bibliografía.
_ 6. Successful New Product Development by Optimizing Development Process Effectiveness in Highly Regulated Sectors: The Case of the Spanish Medical Devices Sector / Aard J. Groen -- 7. Roadmapping at Printco: One Company´s Experience / David Probert -- 8. Performance Measurement in Supply Chain Collaboration / Osman Serdar Basmaci -- pt. III Innovation -- 9. Understanding Discontinuous Technology and Radical Innovation / Hugo Tschirky -- 10. Market Research for Radical Innovations -- Lessons from a Lead User Project in the Field of Medical Products / Cornelius Herstatt -- 11. Relying on Experts: How to Effectively Gather Information for Innovation Projects from Market Specialists / Christopher Lettl -- 12. Generating Innovations through Analogies -- An Empirical Investigation of Knowledge Brokers / Christian Luthje.
Machine generated contents note: pt. I Strategy -- 1. Developing Innovation Strategies: How to Start? -- A Systemic Approach Using the Innovation Architecture / Gaston Trauffler -- 2. Organization of International Market Introduction: Can Cooperation between Central Units and Local Product Management Influence Success? / Claudia Fantapie Altobelli -- 3. M&A and Innovation: The Role of Relatedness between Target and Acquirer / Larissa Rabbiosi -- 4. Revisiting the Firm´s R&D and Technological Ecosystem -- A Case from a Large IT Firm / Thomas Durand -- pt. II Competence -- 5. Getting Value from Technology: A Process Approach / Robert Phaal
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