International and development communication : a 21st-century perspective / Bella Mody, editor.
Tipo de material: TextoEditor: Thousand Oaks [Calif.] : Sage, c2003Descripción: xi, 304 páginas : ilustracionesTipo de contenido:- texto
- no mediado
- volumen
- 0761929010
- 9780761929017
- 302.2 I61b 2003
Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | |
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Libro | Biblioteca Central | Colección General | 302.2 I61b 2003 (Navegar estantería(Abre debajo)) | Disponible | GEN | 33409002748774 |
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302.2 I42 2013 Industrias culturales en México : reflexiones para actualizar el debate / | 302.2 I43a 1999 Information design / | 302.2 I59p 1981 Proyecto año 2000, comunicación básica : área de comunicación. | 302.2 I61b 2003 International and development communication : a 21st-century perspective / | 302.2 J34c 1993 Cómo presentar con éxito nuestras ideas a los demás / | 302.2 J91c 1992 Las chapuzas del lector : análisis semiótico de la recepción / | 302.2 K17c 1984 Comunicación entre grupos : el método del cassette-foro / |
Incluye bibliografía.
Introduction to international communication / Bella Mody -- Theory and research in international communication : an historical and institutional account / Stephen D. McDowell -- Media corporations in the age of globalization / Edward Comor -- Global communication orders / Oliver Boyd-Barrett -- Mediated war, peace, and global civil society / Thomas L. Jacobson and Won Yong Jang -- Transnational advertising / K. Viswanath and Liren Benjamin Zeng -- Differing traditions of research on international media influence / Bella Mody and Anselm Lee -- From the modern to the postmodern : the future of global communications theory and research in a pandemonic age / Sandra Braman -- Introduction to development communication / Bella Mody -- Theories of development communication / Srinivas R. Melkote -- State, development, and communication / Silvio Waisbord -- Development communication campaigns / Leslie B. Snyder -- Communication technology and development : instrumental, institutional, participatory, and strategic approaches / J.P. Singh -- Participatory approaches to communication for development / Robert Huesca -- Development communication as marketing, collective resistance, and spiritual awakening : a feminist critique / H. Leslie Steeves -- International development communication : proposing a research agenda for a new era / Karin Gwinn Wilkins -- Looking back, looking forward / Everett M. Rogers and William B. Hart.
´International and Development Communication provides a historical perspective and a contemporary analysis of the field of international communication and its application to development communication. The book examines how communication media and telecommunications are considered central to globalization and to national development and discusses globalization in history, the role of media, changes in structural biases of media and telecommunication institutions, national forces of capitalism, and biases in international and development communication messages.´--Jacket.
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