50 powerful ideas you can use to keep your customers / by Paul R. Timm.

Incluye bibliografía.

Annotation Turned-off customers produce devastating ripple effects that quickly drag companies into a morass of mediocrity, while organizations that apply a constant flow of customer-centered innovations see consistent strengthening of their customer base. This book will get all managers and employees thinking about the little things that can make all the difference.

Publisher Fact Sheet The economic good times of the 1990s have given way to a bumpy ride in the early 2000s. Ultimately, every successful enterprise must attract, serve, and win the loyalty of customers by providing worthwhile products and delivering excellent service. This book is designed to make all managers and employees aware of simple yet powerful ideas which will result in dramatic improvements in service and customer loyalty.