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Captive audience [DVD] : advertising invades the classroom / Media Education Foundation ; written & produced by Loretta Alper ; executive producer, Sut Jhally.

Colaborador(es): Tipo de material: PelículaPelículaEditor: Northampton, MA : Media Education Foundation, c2003Descripción: 1 DVD (45 min. + 40 min. additional footage) : sonido, a color ; 4 3/4 inTipo de contenido:
  • imagen móvil bidimensional
Tipo de medio:
  • video
Tipo de soporte:
  • videodisco
ISBN:
  • 1893521842
  • 9781893521841
Tema(s): Clasificación CDD:
  • 371.2 C254 2003
Contenidos:
Advertising invades the classroom -- The shadow curriculum : sponsored educational materials -- Channel One : commercials in the classroom -- Schools in need : the politics of funding -- Sweet deals : exclusive soda contracts -- Resisting commercialism : legislative action -- Resisting commercialism : local activism -- What´s at stake : keeping schools public -- More on Channel One -- More on commercialism -- More on the politics of funding -- More on resisting commercialism -- More on what´s at stake.
Créditos de producción:
  • Cámara, Kelly Garner ; editor, Kenyon King ; música, Thom Monahan.
Narrador: Alvin F. Poussaint.Resumen: Examines the growing youth market as in-school advertising has steadily increased in America´s public schools in recent years with little or no public awareness. Includes interviews with teachers, students, parents, and activists.
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DVD Biblioteca Central Videoteca DVD 371.2 C254 2003 (Navegar estantería(Abre debajo)) Disponible AVDVD 33409002426298
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Advertising invades the classroom -- The shadow curriculum : sponsored educational materials -- Channel One : commercials in the classroom -- Schools in need : the politics of funding -- Sweet deals : exclusive soda contracts -- Resisting commercialism : legislative action -- Resisting commercialism : local activism -- What´s at stake : keeping schools public -- More on Channel One -- More on commercialism -- More on the politics of funding -- More on resisting commercialism -- More on what´s at stake.

Cámara, Kelly Garner ; editor, Kenyon King ; música, Thom Monahan.

Narrador: Alvin F. Poussaint.

Examines the growing youth market as in-school advertising has steadily increased in America´s public schools in recent years with little or no public awareness. Includes interviews with teachers, students, parents, and activists.

Formato DVD.

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