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Branding in Asia : the creation, development and management of Asian brands for the global market /

Temporal, Paul,

Branding in Asia : the creation, development and management of Asian brands for the global market / Paul Temporal. - 261 páginas

ISBN: 0471835765

Subjects--Topical Terms:
Marcas de fábrica--Casos.--Asia

Dewey Class. No.: 658.827095 / T288b 2000

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