User experience is brand experience : the psychology behind successful digital products and services /
Sand, Felix van de.
User experience is brand experience : the psychology behind successful digital products and services / Felix van de Sand [... y otroa autores]. - 1 recurso en línea (xxii, 171 páginas). - Management for Professionals . - Management for professionals. .
Incluye bibliografía.
303029868X 9783030298685 3030298671 9783030298678 9783030298692 3030298698 9783030298708 3030298701
10.1007/978-3-030-29868-5 doi
Springer
Relaciones con los clientes.
Marcas de fábrica.
658.827 / S213u 2020
User experience is brand experience : the psychology behind successful digital products and services / Felix van de Sand [... y otroa autores]. - 1 recurso en línea (xxii, 171 páginas). - Management for Professionals . - Management for professionals. .
Incluye bibliografía.
303029868X 9783030298685 3030298671 9783030298678 9783030298692 3030298698 9783030298708 3030298701
10.1007/978-3-030-29868-5 doi
Springer
Relaciones con los clientes.
Marcas de fábrica.
658.827 / S213u 2020