Structural packaging art /
Structural packaging art /
chief editor, Xia Jiajia.
- 269 páginas : ilustraciones ; 29 cm + 1 CD-ROM
Includes CVD-ROM in pocket attached to inside back cover.
"Art of Package and Structure has it all wrapped up, literally! Presenting the most innovative and imaginative graphic designs and technical constructions using paper and cardboard to promote a range of products from snacks to stationery, to teabags and truffles. All are designed to create a unique identity and brand within a highly competitive consumer market, colorful and eye-catching, quirky and desirable these wrappings are about first impressions with the focus on presenting each item as a 'gift' to be purchased, then savoured and enjoyed as an essential feature of the whole product experience"--amazon.com.
9789881468734 9881468736
GBB641805 bnb
017777917 Uk
Embalaje--Diseño.
Artes gráficas.
741.6 / S927 2016
Includes CVD-ROM in pocket attached to inside back cover.
"Art of Package and Structure has it all wrapped up, literally! Presenting the most innovative and imaginative graphic designs and technical constructions using paper and cardboard to promote a range of products from snacks to stationery, to teabags and truffles. All are designed to create a unique identity and brand within a highly competitive consumer market, colorful and eye-catching, quirky and desirable these wrappings are about first impressions with the focus on presenting each item as a 'gift' to be purchased, then savoured and enjoyed as an essential feature of the whole product experience"--amazon.com.
9789881468734 9881468736
GBB641805 bnb
017777917 Uk
Embalaje--Diseño.
Artes gráficas.
741.6 / S927 2016