Marketing : an introduction /
Armstrong, Hamilton Fish, 1893- . 1893- ,
Marketing : an introduction / Gary Armstrong, University of North Carolina, Philip Kotler, Northwestern University. - Thirteenth Edition. - xxviii, 642 ; 28 cm.
Revised edition of the authors´ Marketing, 2015.
Incluye bibliografía
013414953X 9780134149530
Marketing.
658.8 / K87m 2017
Marketing : an introduction / Gary Armstrong, University of North Carolina, Philip Kotler, Northwestern University. - Thirteenth Edition. - xxviii, 642 ; 28 cm.
Revised edition of the authors´ Marketing, 2015.
Incluye bibliografía
013414953X 9780134149530
Marketing.
658.8 / K87m 2017