All marketers are liars : the underground classic that explains how marketing really works--and why authenticity is the best marketing of all /

Godin, Seth,

All marketers are liars : the underground classic that explains how marketing really works--and why authenticity is the best marketing of all / All marketers tell stories Seth Godin. - xviii, 220 páginas : ilustraciones.

Incluye bibliografía e índice.

1591845335 9781591845331


Mercadeo--Casos.--Estados Unidos
Mercadeo.

658.8 / G585m 2012

Con tecnología Koha