Managerial economics and business strategy /
Baye, Michael R., 1958-,
Managerial economics and business strategy / Michael R. Baye, Jeffrey T. Prince. - Eighth edition. - xxxvi, 636 páginas : ilustraciones ; 24 cm. - The McGraw-Hill series economics . - McGraw-Hill series in economics. .
Incluye referencias bibliográficas e índice.
1. The fundamentals of managerial economics -- 2. Market forces : demand and supply -- 3. Quantitative demand analysis -- 4. The theory of individual behavior -- 5. The production process and costs -- 6. The organization of the firm -- 7. The nature of industry -- 8. Managing in competitive, monopolistic, and ,monopolistically competitive markets -- 9. Basic oligopoly models -- 10. Game theory : inside oligopoly -- 11. Pricing strategies for firms with market power -- 12. The economics of information -- 13. Advanced topics in business strategy -- 14. A manager´s guide to government in the marketplace
0073523224 0077413814 9780073523224 9780077413811
Economía--Administración.
Planificación estratégica.
338.5024658 / B357m 2014
Managerial economics and business strategy / Michael R. Baye, Jeffrey T. Prince. - Eighth edition. - xxxvi, 636 páginas : ilustraciones ; 24 cm. - The McGraw-Hill series economics . - McGraw-Hill series in economics. .
Incluye referencias bibliográficas e índice.
1. The fundamentals of managerial economics -- 2. Market forces : demand and supply -- 3. Quantitative demand analysis -- 4. The theory of individual behavior -- 5. The production process and costs -- 6. The organization of the firm -- 7. The nature of industry -- 8. Managing in competitive, monopolistic, and ,monopolistically competitive markets -- 9. Basic oligopoly models -- 10. Game theory : inside oligopoly -- 11. Pricing strategies for firms with market power -- 12. The economics of information -- 13. Advanced topics in business strategy -- 14. A manager´s guide to government in the marketplace
0073523224 0077413814 9780073523224 9780077413811
Economía--Administración.
Planificación estratégica.
338.5024658 / B357m 2014