Digital marketing analytics : making sense of consumer data in a digital world /
Hemann, Chuck,
Digital marketing analytics : making sense of consumer data in a digital world / Chuck Hemann, Ken Burbary ; [foreword by Scott Monty]. - xvii, 364 páginas : ilustraciones
0789750309 9780789750303
Comercio minorista--Administración.
Mercadeo.
658.87 / H487d 2013
Digital marketing analytics : making sense of consumer data in a digital world / Chuck Hemann, Ken Burbary ; [foreword by Scott Monty]. - xvii, 364 páginas : ilustraciones
0789750309 9780789750303
Comercio minorista--Administración.
Mercadeo.
658.87 / H487d 2013