Design thinking for strategic innovation : what they can´t teach you at business or design school /

Mootee, Idris, 1958- ,

Design thinking for strategic innovation : what they can´t teach you at business or design school / Idris Mootee. - xi, 210 páginas : ilustraciones (principalmente a color)

There´s no more business as usual -- What is design thinking, really? -- Applied design thinking in business and strategy -- Introducing the design thinking MBA -- Hiring design thinkers is not enough; we need to create design thinking companies.

1118620127 9781118620120


Aptitud creadora en los negocios.
Cambio organizacional.

658.4063 / M825d 2013

Con tecnología Koha