Playing to win : how strategy really works /
Lafley, Alan G,
Playing to win : how strategy really works / A.G. Lafley and Roger L. Martin. - 260 páginas : charts, ilustraciones ; 25 cm.
Incluye bibliografía (p. [239]-243).
Strategy is choice -- What is winning -- Where to play -- How to win -- Play to your strengths -- Manage what matters -- Think through strategy -- Shorten your odds -- Conclusion : the endless pursuit of winning.
142218739X 9781422187395
Cambio organizacional.
Éxito en los negocios.
Planificación estratégica.
658.4012 / L164p 2013
Playing to win : how strategy really works / A.G. Lafley and Roger L. Martin. - 260 páginas : charts, ilustraciones ; 25 cm.
Incluye bibliografía (p. [239]-243).
Strategy is choice -- What is winning -- Where to play -- How to win -- Play to your strengths -- Manage what matters -- Think through strategy -- Shorten your odds -- Conclusion : the endless pursuit of winning.
142218739X 9781422187395
Cambio organizacional.
Éxito en los negocios.
Planificación estratégica.
658.4012 / L164p 2013