The Tao of twitter : changing your life and business 140 characters at a time /

Schaefer, Mark W,

The Tao of twitter : changing your life and business 140 characters at a time / Mark W. Schaefer. - 96 páginas : ilustraciones

Incluye bibliografía.

Introduction -- Discovering the Tao of twitter -- Tao of twitter action -- Tao explained -- Business benefits of twitter -- Tao 1: Attracting targeted follwers -- Tao 2: Providing meaningful content -- Tao 3: Offering authentic helpfulness -- Immersion -- Twitter lists the key to sanity -- 16 ideas to toast your competition -- Twitter time-savers -- Secrets of influence on twitter -- Advanced twitter concepts -- Is twitter for everybondy? -- Putting it all together -- Acknowledgements -- About the author.

061543732X 9780615437323


Twitter (Recurso electrónico).


Comunicación en administración.
Redes sociales.

658.872 / S294t 2011

Con tecnología Koha