The Yahoo! style guide : the ultimate sourcebook for writing, editing, and creating content for the digital world /

Barr, Chris,

The Yahoo! style guide : the ultimate sourcebook for writing, editing, and creating content for the digital world / Chris Barr and the senior editors of Yahoo!. - xv, 512 páginas : ilustraciones

Incluye bibliografía.

Write for the web -- Identify your audience -- Define your voice -- Construct clear, compelling copy -- Be inclusive, write for the world -- Make your site accessible to everyone -- Write clear user-interface text -- Write engaging email and newsletters -- Streamline text for mobile devices -- Punctuate proficiently -- Abbreviate, capitalize, and treat titles consistently -- Apply a consistent style for numbers -- Shorten and strengthen sentences -- Avoid common pitfalls in word choice, grammar, and spelling -- Proofread and test before you publish -- Get familiar with basic webpage coding -- Optimize your site for search engines -- Understand the basics of U.S. law for online content -- Keep a word list.

031256984X 9780312569846


Organización de la información.
Páginas Web--Diseño.

005.276 / B268y 2010

Con tecnología Koha