Graphic design theory : readings from the field /
Graphic design theory : readings from the field /
edited by Helen Armstrong.
- 151 páginas : ilustraciones
- Design briefs .
Incluye bibliografía.
Manifesto of Futurism / F. T. Marinetti -- Who we are : manifesto of the Constructivist group / Aleksandr Rodchenko, Varvara Stepanova, and Aleksei Gan -- Our book / El Lissitzky -- Typophoto / László Moholy-Nagy -- The new typography / Jan Tschichold / The crystal goblet, or, Why printing should be invisible / Beatrice Warde -- On typography / Herbert Bayer -- Designing programmes / Karl Gerstner -- Grid and design philosophy / Josef Müller-Brockmann -- Good design is goodwill / Paul Rand -- Learning from Las Vegas : the forgotten symbolism of architectural form / Robert Venturi, Denise Scott Brown, and Steven Izenour -- My way to typography / Wolfgang Weingart -- Typography as discourse / Katherine McCoy with David Frej -- The macramé of resistance / Lorraine Wild -- The dark in the middle of the stairs / Paula Scher -- The underground mainstream / Steven Heller -- Design and reflexivity / Jan van Toorn -- Design anarchy / Kalle Lasn -- The designer as author / Michael Rock -- Designing our own graves / Dmitri Siegel -- Dematerialization of screen space / Jessica Helfand -- Designing design / Kenya Hara -- Import/export, or, Design workflow and contemporary aesthetics / Lev Manovich -- Univers strikes back / Ellen and Julia Lupton.
1568987722 9781568987729
Artes gráficas.
Publicidad comercial artística.
741.6 / G766L 2009
Incluye bibliografía.
Manifesto of Futurism / F. T. Marinetti -- Who we are : manifesto of the Constructivist group / Aleksandr Rodchenko, Varvara Stepanova, and Aleksei Gan -- Our book / El Lissitzky -- Typophoto / László Moholy-Nagy -- The new typography / Jan Tschichold / The crystal goblet, or, Why printing should be invisible / Beatrice Warde -- On typography / Herbert Bayer -- Designing programmes / Karl Gerstner -- Grid and design philosophy / Josef Müller-Brockmann -- Good design is goodwill / Paul Rand -- Learning from Las Vegas : the forgotten symbolism of architectural form / Robert Venturi, Denise Scott Brown, and Steven Izenour -- My way to typography / Wolfgang Weingart -- Typography as discourse / Katherine McCoy with David Frej -- The macramé of resistance / Lorraine Wild -- The dark in the middle of the stairs / Paula Scher -- The underground mainstream / Steven Heller -- Design and reflexivity / Jan van Toorn -- Design anarchy / Kalle Lasn -- The designer as author / Michael Rock -- Designing our own graves / Dmitri Siegel -- Dematerialization of screen space / Jessica Helfand -- Designing design / Kenya Hara -- Import/export, or, Design workflow and contemporary aesthetics / Lev Manovich -- Univers strikes back / Ellen and Julia Lupton.
1568987722 9781568987729
Artes gráficas.
Publicidad comercial artística.
741.6 / G766L 2009