Instant promotions /

Sugars, Bradley J,

Instant promotions / Bradley J. Sugars. - xx, 157 páginas : ilustraciones - Instant success series .

Incluye bibliografía.

Introduction -- How to use this book -- Charlie learns the power of promotion -- Press releases -- Direct mail -- Brochures -- Flyers -- Business cards and letterheads -- Writing ´killer´ headlines -- Creating powerful offers -- Getting into action.

0071466657 9780071466653


Campañas publicitarias.

659.113 / S947i 2006

Con tecnología Koha